Provenance

Provenance

The evidence behind Amoris, and where it stops

44% of B2B buyers trust impartial third-party content over vendor claims. Amoris has no client references, which is an explicit red flag and should be weighed as one.

This page compensates the only honest way available: by listing what you can check without asking.

Independently checkable, right now

Nothing on this page requires taking Praveen's word for it.

The operating record — before Amoris

Real, from Praveen Shahi's career. Always attributed to that period, never presented as an Amoris client outcome.

Great Learning

Led a 150+ consultant sales organisation. $120,000+/month net-new revenue. Built go-to-market into LATAM and Africa from zero.

CrunchPrep

Scaled to ₹3.5 crore ARR. Built a 30-person team from nothing.

MsgKart

GTM 0→1 for an AI automation SaaS. Zero to first paying clients with no marketing spend. Built the SPIN/MEDDIC playbook for selling AI to non-technical buyers.

Ten years in sales and GTM operating roles. The dormant-cohort reactivation experience behind the current work comes from this period, in consumer contexts.

Built, not just specified

  • intel-echo

    Published npm package. Audits an AI conversation for where the reasoning exceeded its mandate.

  • Conversational AI diagnostic app

    React/Vite, Supabase, Gemini API, payments — shipped end to end.

  • Clawbot

    Voice AI SDR on Bland.ai and ElevenLabs. Self-deployed on a VPS.

  • The Amoris reasoning core

    LangGraph, FastAPI, OpenRouter, Tavily. Written by the same person who runs the engagements.

Most people selling AI GTM either sell it or build it. The person scoping your pilot is the person writing the code, so nothing is lost in a handoff and nothing is promised that cannot be built.

What Amoris does not have

Stated plainly, because burying it is what everyone else does.

  • Completed client engagementsNone
  • Case studiesNone
  • Named clientsNone
  • Measured reply rates, conversion rates, revenue recoveredNone
  • EmployeesNone. Founder-led
  • Incorporated entityNot incorporated

What is offered instead

Since results cannot be shown, the method is shown before any commitment.

Instead ofYou get
Case studiesThe method, every stage with its exit condition defined
ROI claimsThe full calculation model, including the holdout arithmetic
TestimonialsA free Opportunity Scan on your own data, yours to keep either way
“Trusted by” logosA published list of what Amoris will not do

An ROI claim without a visible calculation model is worthless. Publishing the model while having no numbers to report is the strongest available position: it can be judged on its own terms, before there is any result to argue about.

How to check this page

Open the three links above. Ask for the Scan and judge the document. Read the measurement method and decide whether you would trust that calculation if it produced a number in Amoris's favour. If the method doesn't hold up, don't engage — that is a better outcome than a pilot sold on a case study written to persuade.